Skip to Main Content

MKT 319

Principles of Marketing

Article Databases

 
  JaySearch is the library search engine for books, e-books, and more:

 

Use this link to get to the Advanced Search and select Material Type: Books.
 

Selected Marketing journals at Creighton:

  • B2B Marketing
  • Consumer Reports
  • JMR - Journal of Marketing Research
  • HBR - Harvard Business Review
  • Journal of International Marketing
  • Journal of Marketing
  • Journal of Marketing Communications