LibraryGuides: MKT 333: Market Research

Market Research

American Demographics
Bi-monthly magazine from Advertising Age relaying what Americans are buying and why.
International Marketing Data and Statistics
Reference Collection HA42 .I56 2004, 2010
International Trade Administration
International Trade Statistics Yearbook
United Nations trade by country and trade by commodity (1992-present). Previous years in Reference Storage: HF 55.U5 Y4 (1952-82, incomplete) and HF 55.U5 I58 (1983-91).
Market Share Reporter
Presents comparative product and company data, including description, producers/products, and market share (2009-present).
Standard Industrial Classification
Reference Collection HF1042 S785 1987
Standard International Trade Classification
Part of the international family of economic and social classifications maintained by the United Nation's Statistical Division.
Trade Compliance Center
World Economic Factbook
Reference Collection HC59.15 .W675 2007